Americas Great Resorts (AGR) has been building an opt-in email customer membership of frequent high-oncome travelers interested in receiving relevant emails from luxury hospitality companies and upscale destinations for more than 32 years. One hundred percent opted in. And now, this email marketing program reaches more than 4 million frequent travelers nationally, with an average annual HHIs of $300,000.
AGR’s customer base has gotten outstanding results for clients such as Fairmont Hotels, Pebble Beach Resorts, Sea Island Resort, Hyatt Hotels, Belmond Hotels, Vail Resorts, Salamander Resorts, Nemacolin Resorts, Carmel Valley Resort, and Windstar Cruises with great success. AGR delivers excellent new customer ROI by regularly achieving conversions of at least 10-1.
On average, our CPM for emails costs $96 per thousand. Still, we also regularly achieve at least a 10-1 ROI on each campaign we deploy.